Joico Defy Damage Protective Shampoo (damaged Hair) 300ml

Cleaning damaged hair without stripping natural moisture is the core function of the Joico Defy Damage Protective Shampoo, a 300ml formula built specifically for visibly weakened strands.

Designed for Brittle or Breakage-Prone Hair

Chemically treated, heat-exposed, or over-manipulated hair loses elasticity and requires consistent shielding during water contact. This protective shampoo counters those changes by reducing surface friction while you cleanse, helping cuticles lay flat and resist stress during combing or towel drying. The included 300ml capacity covers enough cycles to establish a consistent repair schedule.

Standard Application Method

• Apply a measured portion onto wet hair, targeting the scalp and mid-lengths where soil and sebum accumulate most quickly.
• Work into a steady lather, allowing the protective matrix to coat porous areas before fully rinsing.
• Prompt follow-up with a compatible conditioner locks in hydration and supports long-term shaft resilience.

Select this Joico Defy Damage Protective Shampoo when standard cleansers leave your texture feeling coarse, dry, or tangled post-wash. The 300ml container matches standard bathroom shelves and travel kits, making storage straightforward alongside existing toiletries. Integrate it into a structured maintenance routine to stabilize wear patterns between trims and styling sessions.