It's A 10 Miracle Shampoo Plus Keratin (Sulfate Free) 295.7ml/10oz

Wash your hair without stripping away its natural moisture. This sulfate-free formula focuses on gentle cleansing while working strength back into every strand.

The added keratin helps reinforce damaged fibers as you massage it through wet hair. You will feel a smoother texture that keeps your style aligned throughout the day.

Built by It’s A 10, this recipe skips harsh detergents and focuses on clean results. We filled each bottle to exactly 295.7ml so you can trust every pour.

• Gentle Cleanse Lifts away sweat and environmental buildup without sulfates that shrink your hair cuticles.
• Keratin Blend Places strengthening proteins directly into vulnerable sections of your hair shaft.
• Steady Volume Provides 295.7ml per container, cutting down on frequent reorder shipments and saving cabinet space.

Place this in your standard wash schedule if you regularly curl your ends or secure your hair in tight elastics. Work it through damp locks once, let it sit briefly, and rinse thoroughly before following with conditioner.

You will get a lightweight rinse that never leaves a sticky film on your neck. Store it right next to your towel rack, reach for it when mornings run short, and step outside with hair that holds its shape effortlessly.