ICONIQUE Professional Cool Like You Violet Shampoo - Cool And Bright Blonde 70ml

Neutralize yellow tones and lock in cool blonde vibrancy with ICONIQUE Professional’s Cool Like You Violet Shampoo, a compact 70ml formula built for active color maintenance.

This targeted purple shampoo works by depositing violet pigments that directly counteract warm reflections in bleached and tinted strands. Unlike harsh clarifiers that strip processed hair, its cleansing base retains essential moisture while actively protecting dyed fibers from UV-induced fading. Regular use delivers up to a 65% boost in surface reflectivity, achieved through smoothed cuticles and balanced pH rather than temporary coating agents.

Crafted specifically for color-treated hair, including ash, platinum, silver, balayage, and highlight maintenance, it restores predictable tonal balance between professional appointments. Simply massage onto wet hair, allow the formula to rest for two to three minutes until brassiness lifts, then rinse completely before applying conditioner. The 70ml sealed unit resists leaking, dispenses precise doses, and fits standard carry-on compartments, making professional cool-tone correction practical for travel, workouts, or weekly refresh routines.